West Port Print & Design extends range of products with Ricoh PRO C7110SX
London, United Kingdom, 22 August 2017 - West Port Print & Design has increased the range of products it can offer business in St Andrews and North East Fife following the installation of a Ricoh PRO C7100SX.
This is thanks to being able to print white on coloured invitations, a clear toner to give spot varnish effects and six-page A4 products thanks to the 700mm long sheet ability of the Ricoh PRO C7100SX.
Managing director Terry Scanlon says: “The Ricoh machine is producing amazing quality. It is letting us do jobs that we would have had to send out before.”
For one local hotel it can produce the stylish folder, printed with white on black, the inside flyers and letter and add A5 card slipped into position and then tied with a ribbon. An in-house studio helps the 34-year-old business service a loyal customer base of hotels, restaurants and golf related businesses.
Samples of these jobs are pinned up as inspiration in the West Port Print & Design shop where customers come in to order work, check proofs and then pick up jobs. The personal approach helps defend the business against cheap online competition, but he acknowledges that delivery times are becoming shorter.
This led Mr Scanlon to investigate replacement for the Xerox Docucolor 250 it has been running. “The quality of a calendar printed on the PRO C7100 that Ricoh showed me was mind boggling. I simply did not believe it was digital print because the quality was so good.
“This is the first time I have been so surprised since I saw the CLC1 colour copier back in 1989. I bought one of the first and it was a great success and now the Ricoh is doing the same.
“Nobody else in the area can do what we can do. We are printing white on coloured stock which we can't do with litho; we can spot varnish and print 6pp A4 jobs for venues and folders and with the Fiery Rip we can plan 20 or 25 cards to the sheet in seconds. This is an amazing machine.”
Tim Carter, commercial print sales director, at Ricoh suggests “our focus is to help printers recognize how they can extend their range of services and therefore build more value into their offering. West Port is a great example of this where a forward looking organisation, with increasingly demanding work requests, has responded to the challenge and taken this technology platform to innovate for their own specific services. It’s is a perfect partner for Ricoh and the fifth colour Pro C7100sx.”
About West Port Print & Design
West Port Print & Design was founded by Terry Scanlon in 1983. It runs litho presses as well as the Ricoh digital machine and large format inkjet. It has a full complement of finishing equipment including lamination to offer a one-stop-shop service to meet demands of its customer base.